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How We Can Protect Ourselves from Social Media

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Sungchul Jung

CSCI 100 Survey of Computing

Professor Michael Myers

December 13, 2017


How We Can Protect Ourselves from Social Media

Today, social media such as Facebook, Twitter and Instagram has become common in all over the world. It is true that social media has been playing an important role to promote communication among people, and people share information by using photos, videos, sounds, and text. However, the development of social media leads to a social problem because of lack of understanding a risk in using social media. In this paper, I would like to analyze current and future trends in social media, and then discuss how we can protect ourselves when we use social media by focusing on copy rights, reputation and privacy.

First of all, current trends in social media has made remarkable progress, and various contents are used by users. Especially, video content has exploded in the past year. According to Michael (2016), 60% of marketers are using video content in their marketing, and 73% said that they are planning to increase their use of videos (Michael, 2016, p.5). The graph shows the percentage of marketers who are planning on increasing video content.

                               (Michael, 2016, p.47)

For examples, Snapchat is obviously popular among young people. From its start, Snapchat is video-oriented, and people can quickly send their photos or video, which is called “story”, to casually tell what they are going on right now. Although there are a lot of apps that people can share photos and videos, the advantages of using Snapchat are that users can tell a story about their entire day in a narrative manner, and those stories will be deleted after 24 hours. Also, Facebook has been focusing on video content recent years. According to data from Facebook, the number of video posts per person has increased 75 percent globally and 94 percent in the U.S. We can conclude that the amount of videos from brands and users are increasing significantly all over the world.

            In addition to expanding video contents, influencers are increasing in social media. Influencers are people who provide their contents by social media, and they influence audience by providing their thoughts or items in their contents. According to Deep (2017), More than 90 % of marketers think that using influencers for their marketing strategies is successful. It is true that a lot of brands use influencers to promote products, and they cannot ignore a strong connection with influencers and their audiences.

Now, let’s see social media trend in 2018. One of treads that people might see in 2018 would be focus on Generation Z. Godlman (2015) stated in his research, “Generation Z will be larger and more influential than Millennials.” (Goldman, 2015, p11)

In other words, Generation Z will be the target in social media, and they will take a big role to make social media to evolve. At the same time, one of the article, which is called “11 Ways Social Media Will Evolve in the Future”, the author explains increase focusing on privacy. While social media has been developed, people should advance the privacy to protect themselves. Therefore, from next paragraph, I would like to discuss how we can protect ourselves when we use social media by focusing on copyrights, reputation and privacy.

Social media makes it easy to share large amount of information with a lot of people via Internet, but sharing information can create a big problem, which is copyright infringement. According to the textbook, “copyright is a form of legal protection that grants the author of an original work an exclusive right to copy, distribute, sell, and modify that work.” Copyrights can be applied to every contents. After an original work is made, it is automatically acknowledged as copyrights. It is illegal to copy without any permission from copyright holders, however, a lot of people do copyright infringement unconsciously because of lack of understanding. Utilizing social media makes it possible to share not only books and photo but also music and video as information, which is a case of enormous copyright infringement. Although there are laws to protect copyright, this problem is not too serious for people sharing information because they have a lack of sense that copyrights infringement is illegal. Social media is easy and convenient, however, at the same time, it leads people to illegal ways. Therefore, it is important for both users and copyright holders to consider whether it is illegal or not before posting or copying, and people need to get more knowledges of copyrights.

Next, it is clear that online reputation is significant because it relates to perception of an online identity from others, and it influences real life. However, if people get a bad reputation online, it is hard to be erased. In the textbook, there are some examples that have negative effects, such as mistakes, cyberbullying, impersonation, etc. In recent years, cyberbullying is one of the serious problems especially for young people. 

According to Cyberbullying Research Center, as shown in the graph, 34.4% of middle school students between the ages of 11 and 15 have been cyberbullied. With the increased use of online content, people are bullied easily in everywhere at any times. Once cyberbullying happens, it can be hard to remove bad reputation of the targeted person. Moreover, there are a lot of factors that can contribute to online reputation, such as user profile, comments, posts, people who are interacting with, etc. Every element which relate to you can affect your online reputation, and they might affect to others’. The important things to manage own online reputation are to be careful for all your actions on the Internet, and to learn how you should use online tools with well-understanding of your online reputation.

            Thirdly, privacy is the most important key to control access to personal information. Although some people prefer to open their lifestyle or information to majority people, it is necessary for online users to protect individual rights from strangers. On the other hand, the ease of using social media leads privacy violation in both individual and business. For example, there was the news that personal information was leaking from Facebook apps. To prevent future leaks, many social media companies recommend to change passwords frequently, however, a goal of most companies is making easier to use social media, and providing rapid information as possible as they can. In addition, according to S. Srinivasan (2012), one of privacy violation which happens in social media includes third-party applications. Users can download applications too easily, and third-party social media apps will get our data from profiles easily. To prevent the risk of privacy violation, people should pay attention to their privacy settings as well as the access from the app.

            In conclusion, social media influences our life tightly, and there are variety of ways to connect with others in social networks. Nowadays, video content has been getting attention from many people, and it is increasing influencers. Those current trends are going to develop more and more, and the future which Generation Z will be the main target in social media is going be coming soon. As social media has been popular, there are some problems that we should face and understand, which are copyrights, reputation and privacy. To protect our selves from violation in social media, we should consider whether it is illegal or not before posting or copying, careful for all your actions on the Internet, and set accounts privacy information.





Stelzner, Michael A. (2016).Game DesignPilipyuk1William PilipyukCSCI 10011/30/17Michael MyersGame DesignPilipyuk1In this day and age everything being at your fingertips, technology is being enhanced to helpus in our everyday lives in a plethora of ways. Such as grocery shopping online, setting our crockpots to start cooking our meals at a specific time, or something as ludicrous as streaming moviesand music from our refrigerators. Technology has been the focal point of invention for nearlyover a century. This is why I believe that the next generations to come will have a hard timewrapping their minds around a world where internet was not yet developed. Nearly four decadesago there was a breakthrough in technology, a man by the name of Steve Russell did what hasnever been done before. Being only an MIT student, he revolutionized technology by creatingthe very first interactive game called Space Wars. Then in 1971, the very first Atari was releasedby creators Nolan Bushnell and Ted Dabney.As decades passed, video games have caused a tremendous technological evolution.Back in the 80s the developers of PC hardware’s were content with their inventions, theybelieved that what they created was enough. While gamers were enjoying their video games,they still wanted more advanced graphics and game play. Eventually, not only would games likeWolfenstein and DOOM would be created that spawned a new genre, but also Super Mario, TheZelda, Mortal Kombat, Resident Evil, and the Elder Scrolls franchise would soon dominate thevideo game world. In the near future games like Call of duty, Uncharted, Grand Theft Auto,Minecraft, and a huge variety of sport games. We as a gaming community have been persistentto drive the game creators and developers of our favorite franchises into creating better games,with enhanced graphics and better game play. Under those circumstances, computer developershad to start upgrading specs. Without the push from the gaming community, we may not havegotten this far in the world of computer science.Game DesignPilipyuk1One of the main reasons I have grown an interest in pursuing a career and majoring incomputer science is because I have a real passion for video games. Details matters to me,therefore I analyze the storylines, characters, game play, game features, and the mechanics of avideo game. I am always envisioning a plethora of ways I could improve games, it is sort of likea game within a game for me. I find defects, gaps in the storyline, or simply having better ideasfor characters. I believe that this is one of the most important, critical knowledge you need toexcel in a world of game design.Game play theory is another important factor. Having the imagination and ability tocreate an engaging game, with intriguing characters, and an exciting yet not over the topMichael-Bay styled storyline. With great challenges that don’t discourage an average gamer toabandon the mission or even the game. Being a gamer myself, I enjoy a challenge and often playon the hardest difficulties. I will be patient with boss fights and puzzles, however some gameswould be downright ridiculous with boss fights. I would be discouraged and take a break fromthe game. There are many video games that I have played which don’t have difficulty choicesand even when they do, the difficulties would be unbalanced or broken. I believe that a videogame needs to be engaging, a good balance of challenges and story driven cinematic scenes witha good pace of gameplay-challenges-progression and cinematic cut scenes. Some games likeBorderlands which does one great thing that most games don’t, that is the feeling ofaccomplishment. To create a progression system that makes you feel like you are constantlyprogressing and getting better is always a plus in a video game. It is engaging and honestlymakes you feel like you feel proud in a gaming sort of a way. Many games struggle in thataspect. They create the feeling that you are going to take forever to progress to the next skilllevel and that is discouraging at times.Game DesignPilipyuk1Tell tales have created a great new trend within video games called the “ButterflyAffect”. The butterfly affect concept became famous with Heavy Rain and more recently thecaptivating teenage horror thriller that is Until Dawn, or the depressing and beautiful BeyondTwo Souls. While the genre of video games doesn’t focus on game play or creating beautifulscenes in a video game, the core of the video game is choices. The game developers anddesigners are focused on creating a movie disguised as a video game and the best part is you getto make choices! Now this doesn’t mean that all choices in video games are not linear, they stillmostly lead to the same place the alternative option would lead you. This concept of video gamesreally proves that you don’t always need to be some incredible artist, designer, animator, andeven programmer.Game design is a certainly a career for the child-at-heart individual. To be successful inthis career you need to be tech savvy, artistic, creative, a critical thinker, and of course, havetechnological skills. A current trend in game design has been keeping up with gamer demand.The requirements in this field have gotten more specific, and the amount of detail and skill thatgoes into creating these immersive games is unbelievable. Recently it has been suggested thatthe IGDA curriculum believes that for gaming to reach its full potential the schools and industryneed to work together. They need to cultivate a deeper understanding on what makes videogames and enhances the experiences what video games have to offer.A variety of schools offer thorough education to help you get to a new level of gamedesign. The courses that offer this curriculum are Critical Game Studios, Games and Society,Game Production and various other programs. It is generally recommended to get a Mastersdegree or at least a Bachelors degree for this field. Popular studios like Naughty Dog, Treyarch,Bethesda, and Rockstar will hire some of the best personal. They look for experience not justGame DesignPilipyuk1with work but with education. On the other hand, Indie studios such as Mojang, the creators ofMinecraft don’t generally focus on creating beautiful graphics and scenery, they focus oncreating a great experience with your friends. They may be willing to hire someone with minimaleducation in the field but with experience and the knowledge of video games. But you shouldnever set yourself short and not strive to enhance your skills that would make you anirreplaceable team member.The importance of video game designers are growing rapidly fast. As we have beenwatching throughout the past decade how video games have dominated the entertainmentindustry. This career path provides stability, security and high wage salary. See the graph belowof the salaries for the game designer job market. The average US salary in video game design is$85k with a growth of 3.3%. The hourly rates range between $21.79 to $62.36 an hour and theyearly rates range between $45,320 to $129,700.At the end of the day it is said that no amount of money, comfort, or security of a careercan bring you happiness. However, if you like money and gaming design then you will definitelyenjoy the fruits of your labor. It all comes down to your decision and passion in advancing in thisfield. You may come to roadblocks as you progress in your Computer Science education butnever give up if this is what you truly love to do. Just remember that you are the one whocontrols your destiny and you will go as far as you set yourself out to go.Game DesignPilipyuk1Game (2017)Game Design: School and Career Guide (2017)Video Game Designer Salary (2017) by Alasdair SmithWhat Knowledge Do You Need To Be A Game Designer (2016)Computer Concepts 2016by ParsonsComprehensive